About

We love what we do in the UAE

Action | Adventure | Authenticity

In 2006 two individuals met in Dubai, United Arab Emirates and started working together as client and supplier. After various company changes the steps were taken to open our own Dubai Tourism registered company in 2011 and have been delivering amazing experiences to groups and individuals ever since in the Middle East.

Our guests include British Royalty, huge international corporations, thousands of individual tourists and tens of thousands of residents and their family and friends.

The whole team are dedicated to operating adventures for every occasion and really do do what they love and love what they do. You cannot fault the passion presented when working with us and we can not wait to share our incredible destination with you.

Action, Adventure and Authenticity are our core values because they are what we live and breath on a daily basis.

Contact us now and let’s create your next exciting adventure.

We care about what we do. We have found a passion for sharing the things we love in the region. This comes across when working with us because it’s genuine and sincere. Visibility, clarity and transparency in our work bring trust.

We trust our team, our partners and providers and through our hard work and high work ethic they trust us. This is something we will never take for granted. We nurture it like an infant because we know it grows with us and time is proving that to be true.

Action 

… in listening, creating, delivering and clearing up. Corporate clients love this about us!

For Corporates

By listening to what our clients, guests and visitors ask for we are able to action the most inspiring experiences throughout the Emirates on and off road. We take action from the moment we receive your enquiry until the last car has been cleaned and put back in the parking bay at the end.

Corporate Teambuilding programmes are action on a physical level during our event day and action back in the office for the teams. These programmes can either be fun based action days or structured facilitated learning. This depends on your goals as a business. Either way, we have a solution for you.

The best bit is that we will smile while we are doing it. If you don’t have a smile, we will give you some of ours!

Adventure

For Individuals

This starts with our first question: ‘what do you want to do today?’ We are touring the Emirates and scouring the surrounding desert dunes and mountains on a daily basis with our guests. It is our greatest adventure, building programmes for you and your families.

It is in all of the preparation prior to adventure day where we are asked to source local treasures or share traditional insights. And then the satisfaction in operating these amazing experiences where our guests enjoy the programme to the maximum and go home with memories of this incredible destination. It really is an adventure from start to finish.

Or just book one of the daily basis tours and start from the very beginning. We are sure you will be back for something more bespoke next time.

Authenticity

For special occasions and events

We are so happy to present these beautiful scenarios for you. Pretty Picnics and Beautiful Bell tents are fast becoming our signature experience. Wedding proposals, significant birthdays, special occasions, family celebrations, reunions, are just some of the occasions that we have created for our clients. A highlight wedding proposal was the ring being delivered by hawk while he got down on one knee and we hid behind the dune with a celebratory glass!

What can you come up with for your next special occasion?

Our Team

Mary

Mary

Co-Founder + Sales

Mary is the former Dubai MD of a very well known worldwide DMC Company. She has been in Dubai for close to 20 years and, because of her immense passion in creating beautiful experiences she manages to juggle family and work life with equilibrium. Mary has produced some of the cities most complex, high-end incentives; she has a passion for events and the UAE and this will come across loud and clear when you work with her. Passion lies at the heart of her work and sharing the beauty of this destination is what she personally strives for. Value and passion bring exceptional experiences!

Shoukath

Shoukath

Co-Founder + Operations

Shoukath has been in the industry for over two decades. His experience is extensive and his ability to lead the team through any off-road event is immense be it desert, mountain, beach or city sights. He is keen to work with anyone with an enquiry for a real adventure in the region. Some of his experiences include British Royal family desert visits, British consulate event, corporate team building days for many local and international clients and much more, as well as running our daily operation. Common sense and a natural ability to stay safe are what clients love about him most.

Prashanth

Outbound Leader

Prashanth is the leader of the outbound team.  He has been in the field for 24 years so far and in this time has covered thousands of miles on and off road across the UAE and Oman.  His approachable manner, extensive knowledge about the local people and passion for adventure really shine while he is on the job.  Most importantly are his family.  Two growing up daughters and a loyal wife to make sure he stays in the track.

Mithlaj

Accountant

Mithlaj is our very own qualified accountant who works tirelessly behind the scenes making sure that the company finances are running well.  He has extensive experience in handling organisational finances on a huge scale and has dedicated the last 18yrs to large hotel chains and local tourism businesses here in the UAE.  In his spare time he enjoys dune driving and overnight camping adventures.  He is still trying to encourage his family to join him on these adventurous experiences however, he is confident that they will love it as much as he does.

Really great value desert safari, dune bashing, camels, henna, food, shisha, and Arabic entertainment. Our guide Hakim, was interesting and informative, and throughly great company. Would highly recommend

@Rainey W.

Customer

Today we enjoyed the best Adrenalin pumped Land-cruiser dune ride ever (this is my third dune tour in Dubai) – thanks to our awesome driver Hakim. Hakim was just so cool and he made the entire tour incredibly memorable. En route we stoped for quad bike and dune buggy rides.

@TravelHabits

Customer